It would positively enable your organization to help more people or animals.Ī new or improved facility is a lot of work and can come with increased expenses, more responsibility, and a lot of upkeep. Yes, having that new building would make your job SO much easier. Capital campaigns are a great reason to talk about the work your nonprofit does. Capital campaigns are the perfect platform to snag well-known community leaders to help with raising money, raising awareness, and making connections. Many people stretch into a larger donation in a capital campaign and become major donors for the first time. Many people make their first gift through a capital campaign. Your capital campaign will also bring you: Smaller gifts from individuals, events, and items like engraved bricks help support the campaign toward the end, when a small amount is left to reach the goal.Ī well-run capital campaign can benefit your organization long-term because once people make a gift of a larger-than-usual amount, they tend to want to give like that again. Money raised during a capital campaign can only be directed towards that project.įunds typically come from three main sources: major gifts, corporations, and grants - with the bulk of the money coming from major gifts. Unlike your standard fundraiser, a capital campaign focuses on JUST the project at hand, and the impact that project will have on those you serve. A capital campaign is a focused, intense effort to raise significant dollars for a specific purpose in a short period of time - usually for construction, purchase, expansion, or renovation of a facility.įunds raised from a capital campaign are in addition to your regular annual fundraising efforts.
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